Business Development, Sales and Marketing Consultancy
Case Study 3
Company C: Business Development; Marketing Strategy
Description:
Venture capital funded start up company providing protein expression and small molecule design to the life science market.
Aim:
To build awareness of the company and its technology, to build customer contacts database and close revenues generating deals.
Result:
Identified, progressed and closed the first revenue generating deal, to the value of over $1M, a major Japanese pharmaceutical company; successfully implemented new customer contacts database and increased new contacts from 0 to 100’s; led bio partnering meeting process successfully arranging 30+ face to face meetings.
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