Case Study 6

Company F: High Technology Research; Focused Marketing

Description:

Venture capital funded start up company providing novel technology applicable in a range of market sectors.

Aim:

To provide a market analysis and identify licensing opportunties.

Result:

LindAction conducted a full market market report on sectors, which indicated a very high likelihood of success in specific sectors enabling prioritization of resources. LindAction then generated a marketing list of target partners in the sector as well as providing a full competitors analysis enabling prioritisation of proof of principle work by the client and provision of a target specifications for new products.

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